Logistics & Media Consultant
Thomas Cleveland, Contra Costa Community College District, Ward 2
October 2011 – November 2012

Consulted on a local election campaign for the Contra Costa Community College District Board (Ward 2), supporting a candidate with decades of experience as a California professor. Focused on improving teacher compensation through district audits, while providing strategic support across logistics, media outreach, and volunteer coordination. Played a key role in expanding digital engagement and mitigating campaign risks.

• Risk Assessment & Messaging Strategy: Conducted risk assessments and developed counter-messaging strategies in response to opposition tactics targeting signage and campaign messaging.
• Volunteer Coordination & Signage Logistics: Designed and maintained physical maps for legal yard sign placement across Contra Costa County, coordinating a team of up to four volunteers for installation and upkeep.
• Digital Outreach & Media Expansion: Advised on expanding outreach beyond traditional media, introducing Google Ads and digital marketing strategies to supplement newspaper coverage.
• Campaign Strategy Support: Participated in strategic discussions on voter engagement, district policy framing, and media positioning.
• Community Engagement: Helped tailor messaging to resonate with local educators and voters concerned with compensation and district transparency.